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Fractional marketing support for startups and small businesses, without the overhead

I’m Jaclyn Mok, a senior marketer offering strategic marketing support to startups and small businesses when I'm between full-time roles.

Whether you need to bridge a gap in launch plans, validate a strategy, or just to get a project over the line, I help make it happen, without being an extra full-time headcount.

I've worked with companies across education, recruitment, telco, and technology to drive content strategy, campaigns launches and growth.

End-to-end strategy and execution when you need it

I’m a marketer with 15+ years across brand, digital, and regional growth roles. I work with founders, business leads, and marketing heads who need a specific or part-time marketing expertise to move faster and gain more business returns with their efforts. Whether you need a go-to-market plan for the Asia-Pacific region, a website set up, or launch a new local campaign, I deliver both the thinking and the execution of the marketing work.

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Positioning & Messaging

Clarify who you are and what you offer so your product resonates fast with audiences across channels.

Website Strategy & Design

Build or refine your site to communicate clearly, convert better, and support growth.

Go-to-Market Planning

Get a realistic, actionable launch or growth strategy that your teams can adopt and execute.

Plan and execute brand-led events, activations, and integrated experiences.

Performance Digital Marketing

Content Marketing

Event & Campaign Executions

Run digital campaigns with clear targeting, efficient budgets, and real returns.

Create structured plans, deliver content, and share across owned channels, from blog posts to socials.

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Why work with me, a fractional marketing director

  • 15+ years in B2B and B2C marketing, across brand, growth, and regional teams

  • Broad expertise in education, recruitment, telco and technology sectors

  • Hands-on full-stack revenue marketer: Strategy and executions

  • Fast onboarding with senior-level thinking, no fluff

  • No long contracts: Just focused, high-quality work when you need it

  • Flexible engagements: Solo work or to complement a team

What to expect from fractional marketing engagements

Get in touch even if you're not sure of what you need

Let’s chat and figure out what’ll move the needle for your business.